Project Name
PickMe

Project Duration
December 2020 - January 2021

Instruments
Hand-drawn concept in ProCreate
Final Designs in Adobe Illustrator and Adobe InDesign
3D product design in AutoCAD 3D
Apple Pencil & Ipad Pro

Instagram
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Studio ON is the co-founder and head of design at PickMe, a dental healthcare start-up based in Amstedam, The Netherlands. PickMe was founded in 2020 by four master students from the TU Delft, all interested in creating something sustainable. PickMe sold a monthly subscription of sustainable toothpicks and dental health information, directly delivered to your doorstep. This concept would firstly improve your dental health and secondly use solely green materials, such as bamboo wood and recycled plastic and paper.

Over the course of two years Studio ON was head of design, providing the logo, the overall theme, the toothpick case, the folder stand, promotion material and leaflets. Over thirty case designs were communicated back and forth before finding the perfect look, feel and dimensions. Eventually, the PickMe product and service found its way to 14 dentist practices in the country.